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OVERVIEW
GRAPHIC DESIGNER
Leila Entezami
INDUSTRY
Jewelry Brand
CATEGORY
E-Commerce

Design Vision & Goals

  • Make jewelry the hero
  • Build a modern premium identity
  • Keep navigation simple
  • Create a smooth, elegant journey

The concept focuses on a minimal and refined design where jewellery remains the main visual focus. Soft tones, balanced typography, and clean spacing create a calm and premium shopping atmosphere.

Scope of Work

Designing a refined, minimal online shopping experience that showcases jewellery through elegant layouts and smooth navigation.

Creating a calm and intuitive user journey that allows customers to explore collections and products with ease.

Building a modern and elegant visual language through typography, colour palette, and imagery aligned with the brand’s luxury direction.

Designing clean product pages and presentation styles that highlight details, materials, and craftsmanship.

Designing a refined, minimal online shopping experience that showcases jewellery through elegant layouts and smooth navigation.

Creating a calm and intuitive user journey that allows customers to explore collections and products with ease.

Building a modern and elegant visual language through typography, colour palette, and imagery aligned with the brand’s luxury direction.

Designing clean product pages and presentation styles that highlight details, materials, and craftsmanship.

Typography

Used across the LELAVIN interface and wordmark.
Weights: Light, Regular, Medium, Semi Bold, Bold

Playfair Display

Used across the LELAVIN interface and wordmark.
Weights: Light, Regular, Medium, SemiBold, Bold

Key Color Palette

Simple. Elegant. Timeless

Gold and Silver meet deep black and soft ivory.
A balance of luxury and minimal elegance.

Typography

Used across the LELAVIN interface and wordmark.
Weights: Light, Regular, Medium, Semi Bold, Bold

Playfair Display

Used across the LELAVIN interface and wordmark.
Weights: Light, Regular, Medium, SemiBold, Bold

Key Color Palette

Simple. Elegant. Timeless

Gold and Silver meet deep black and soft ivory.
A balance of luxury and minimal elegance.

Home Page UX Structure

New Season Collection

Discover refined jewellery designed to shine every day.

Explore The Collection

Step into the world of LELAVIN and discover jewellery designed to shine with you.

NEW | Royal Link Bracelet
18K Gold Plated Stainless Steel | $500
NEW | Butterfly Diamond Bracelet
Sterling silver, oval violet gemstone | $500
NEW | Aurora Bluebird Drop Earring
18K Rose Gold , Blue Crystal Stone | $1000

Find Your Signature

Browse earrings, rings, necklaces and bracelets made to shine with you

BRACELETS
EARRINGS
RINGS
NECKLACE
SALE | SELECTED PIECES
SET | MATCHING PIECES
18K Gold-tone metal (polished finish) | $2000
LOVE CHARM
NECKLACE & EARRINGS

VALENTINE’S DAY SPECIAL

Limited Time Offer

Celebrate Love with Lelavin

ABOUT US

At LELAVIN, we believe jewellery should feel effortless, personal, and lasting.
Our pieces are designed to be worn every day, not just for special moments.

We focus on clean lines, soft details, and timeless shapes that never go out of style. Each design is made to move with you, layer beautifully, and become part of your story.

Quality is at the heart of everything we create. We carefully select materials and work with skilled makers to ensure every piece feels refined and durable.

LELAVIN is about quiet confidence, modern femininity, and pieces you will reach for again and again.

At LELAVIN, we believe jewellery should feel effortless, personal, and lasting.
Our pieces are designed to be worn every day, not just for special moments.

We focus on clean lines, soft details, and timeless shapes that never go out of style. Each design is made to move with you, layer beautifully, and become part of your story.

Quality is at the heart of everything we create. We carefully select materials and work with skilled makers to ensure every piece feels refined and durable.

LELAVIN is about quiet confidence, modern femininity, and pieces you will reach for again and again.

Gifting someone special?

We want to give you and extra incentive for you to give a special gift for that special person in your life. Use code GIFT2025 and get 25% off selected pieces.

Lelavin User Journey

Checkout Design Process

Lelavin On Social

CONTACT US

  • Telephone : 09123456789
  • Email : info@lelavin.com
  • Website : www.lelavinjewelry.com
  • We aim to respond within 24–48 hours.

Our Promise

giftavailable
Gift packaging available
deliveryavailable
Free shipping on orders over $110
Return0
Free 30-day returns
warrantyavailable
1-year warranty

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